{"id":2156,"date":"2023-04-30T06:38:50","date_gmt":"2023-04-30T06:38:50","guid":{"rendered":"https:\/\/www.grottega.sbs\/?page_id=2156"},"modified":"2025-12-17T18:59:51","modified_gmt":"2025-12-17T17:59:51","slug":"filiera-produttiva","status":"publish","type":"page","link":"https:\/\/www.grottega.sbs\/en\/filiera-produttiva\/","title":{"rendered":"Production Chain"},"content":{"rendered":"
\n\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\tTurning<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The art of the potter's wheel transforms clay into highly precise artifacts, shaped by the expert hands of our master craftsmen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\tdrying<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

The products are subjected to a natural drying process which guarantees their durability.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\tbiscuit baking<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

During slow firing in professional kilns, the clay bodies become ceramic and gain strength.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\tenamelling<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

With the glass coating, each product acquires perfect waterproofness.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\tfine decorations<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Every detail is painted with extreme care by our master craftsmen as in the most cultured 17th century Laterza Maiolica.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\tfollow our latest updates<\/span>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\r\n\t\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\"team-grottega-maiolica-laterza-ceramiche-puglia\"\/\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\r\n\t\r\n\r\n\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\tJuly 5, 2026\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t

From the Heart of Matera to the New Laterza Headquarters: Grottega's Evolution in the Name of Authenticity and Customization<\/h2><\/a>\r\n\t\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\t

Just three months after its inauguration on March 29th in Matera, Grottega's history marks a new, extraordinary milestone. On June 21st, 2026, Laterza's new headquarters officially opened its doors at Via Michelangelo Buonarroti, 6.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t

<\/div>\r\n\r\n\r\n\t\t\t\t\t\t\t\t
\r\n\t\t\t\tUncategorized<\/a>\t\t\t<\/div>\r\n\t\t\r\n\t\t\r\n\t\tRead More<\/span>\r\n\t\t\t<\/i><\/a>\r\n\r\n\t<\/div>\r\n\r\n<\/article>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\r\n\t\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\"team-grottega-punto-vendita-matera-ceramica-di-laterza-maiolica-puglia\"\/\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\r\n\t\r\n\r\n\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\tApril 3, 2026\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t

Maiolica di Laterza in Matera: tradition, identity, and vision for the future of craftsmanship.<\/h2><\/a>\r\n\t\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\t

Laterza majolica finds a new dimension in Matera: a project that combines tradition, identity, and vision, bringing Apulian artisanal ceramics to an international audience without losing its roots.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t

<\/div>\r\n\r\n\r\n\t\t\t\t\t\t\t\t
\r\n\t\t\t\tNews<\/a>\t\t\t<\/div>\r\n\t\t\r\n\t\t\r\n\t\tRead More<\/span>\r\n\t\t\t<\/i><\/a>\r\n\r\n\t<\/div>\r\n\r\n<\/article>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\r\n\t\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\"roberto-lacarbonara-parisi-dominique-grottega-ceramica\"\/\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\r\n\t\r\n\r\n\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\tFebruary 28, 2026\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t

The Grottega case in the ceramics of Laterza<\/h2><\/a>\r\n\t\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\t

Grottega showcases Laterza ceramics by reinterpreting tradition with a contemporary twist. Artistic majolica thus becomes an authentic expression of the region, through unique artisanal creations that combine identity, research, and vision.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t

<\/div>\r\n\r\n\r\n\t\t\t\t\t\t\t\t
\r\n\t\t\t\tBrand<\/a>\t\t\t<\/div>\r\n\t\t\r\n\t\t\r\n\t\tRead More<\/span>\r\n\t\t\t<\/i><\/a>\r\n\r\n\t<\/div>\r\n\r\n<\/article>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\r\n\t\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\"a\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\r\n\t\r\n\r\n\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\tAugust 27, 2025\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t\t\r\n\t\t\t

An extraordinary interview with Walter Capezzali, an international expert in the art of private ceremonies.<\/h2><\/a>\r\n\t\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t\t

The wedding favor is a traditional element of weddings. But where does this significant object originate? Historically\u2026<\/p>\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t

<\/div>\r\n\r\n\r\n\t\t\t\t\t\t\t\t
\r\n\t\t\t\tWeddings<\/a>\t\t\t<\/div>\r\n\t\t\r\n\t\t\r\n\t\tRead More<\/span>\r\n\t\t\t<\/i><\/a>\r\n\r\n\t<\/div>\r\n\r\n<\/article>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Pottery turning The art of the potter's wheel transforms clay into highly precise artifacts, shaped by the expert hands of\u2026<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2156","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nFiliera Produttiva - Grottega | Pregiate ceramiche di Puglia<\/title>\n<meta name=\"description\" content=\"Scopri le fasi della nostra filiera produttiva. La tornitura, la cottura e la decorazione a mano che rendono unica ogni ceramica Grottega.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.grottega.sbs\/en\/filiera-produttiva\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Filiera Produttiva - Grottega | Pregiate ceramiche di Puglia\" \/>\n<meta property=\"og:description\" content=\"Scopri le fasi della nostra filiera produttiva. La tornitura, la cottura e la decorazione a mano che rendono unica ogni ceramica Grottega.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.grottega.sbs\/en\/filiera-produttiva\/\" \/>\n<meta property=\"og:site_name\" content=\"Grottega | Pregiate ceramiche di Puglia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/grottega\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-17T17:59:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/\",\"url\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/\",\"name\":\"Filiera Produttiva - Grottega | Pregiate ceramiche di Puglia\",\"isPartOf\":{\"@id\":\"https:\/\/www.grottega.sbs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg\",\"datePublished\":\"2023-04-30T06:38:50+00:00\",\"dateModified\":\"2025-12-17T17:59:51+00:00\",\"description\":\"Scopri le fasi della nostra filiera produttiva. La tornitura, la cottura e la decorazione a mano che rendono unica ogni ceramica Grottega.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.grottega.sbs\/filiera-produttiva\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage\",\"url\":\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg\",\"contentUrl\":\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.grottega.sbs\/filiera-produttiva\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.grottega.sbs\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Filiera Produttiva\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.grottega.sbs\/#website\",\"url\":\"https:\/\/www.grottega.sbs\/\",\"name\":\"Grottega | Pregiate ceramiche di Puglia\",\"description\":\"Pregiate ceramiche di Puglia\",\"publisher\":{\"@id\":\"https:\/\/www.grottega.sbs\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.grottega.sbs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.grottega.sbs\/#organization\",\"name\":\"Grottega\",\"url\":\"https:\/\/www.grottega.sbs\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.grottega.sbs\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/logo.png\",\"contentUrl\":\"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/logo.png\",\"width\":2048,\"height\":360,\"caption\":\"Grottega\"},\"image\":{\"@id\":\"https:\/\/www.grottega.sbs\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/grottega\/\",\"https:\/\/www.instagram.com\/grottega_ceramic\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Production Chain - Grottega | Fine ceramics from Puglia","description":"Discover the stages of our production chain. The turning, firing, and hand-decoration that make every Grottega ceramic piece unique.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.grottega.sbs\/en\/filiera-produttiva\/","og_locale":"en_GB","og_type":"article","og_title":"Filiera Produttiva - Grottega | Pregiate ceramiche di Puglia","og_description":"Scopri le fasi della nostra filiera produttiva. La tornitura, la cottura e la decorazione a mano che rendono unica ogni ceramica Grottega.","og_url":"https:\/\/www.grottega.sbs\/en\/filiera-produttiva\/","og_site_name":"Grottega | Pregiate ceramiche di Puglia","article_publisher":"https:\/\/www.facebook.com\/grottega\/","article_modified_time":"2025-12-17T17:59:51+00:00","og_image":[{"url":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/","url":"https:\/\/www.grottega.sbs\/filiera-produttiva\/","name":"Production Chain - Grottega | Fine ceramics from Puglia","isPartOf":{"@id":"https:\/\/www.grottega.sbs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage"},"image":{"@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage"},"thumbnailUrl":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg","datePublished":"2023-04-30T06:38:50+00:00","dateModified":"2025-12-17T17:59:51+00:00","description":"Discover the stages of our production chain. The turning, firing, and hand-decoration that make every Grottega ceramic piece unique.","breadcrumb":{"@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.grottega.sbs\/filiera-produttiva\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/#primaryimage","url":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg","contentUrl":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/a-quadr-4-960x743.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.grottega.sbs\/filiera-produttiva\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.grottega.sbs\/"},{"@type":"ListItem","position":2,"name":"Filiera Produttiva"}]},{"@type":"WebSite","@id":"https:\/\/www.grottega.sbs\/#website","url":"https:\/\/www.grottega.sbs\/","name":"Grottega | Fine ceramics from Puglia","description":"Fine ceramics from Puglia","publisher":{"@id":"https:\/\/www.grottega.sbs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.grottega.sbs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.grottega.sbs\/#organization","name":"Grottega","url":"https:\/\/www.grottega.sbs\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.grottega.sbs\/#\/schema\/logo\/image\/","url":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/logo.png","contentUrl":"https:\/\/www.grottega.sbs\/wp\/wp-content\/uploads\/2025\/08\/logo.png","width":2048,"height":360,"caption":"Grottega"},"image":{"@id":"https:\/\/www.grottega.sbs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/grottega\/","https:\/\/www.instagram.com\/grottega_ceramic\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/pages\/2156","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/comments?post=2156"}],"version-history":[{"count":3,"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/pages\/2156\/revisions"}],"predecessor-version":[{"id":6340,"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/pages\/2156\/revisions\/6340"}],"wp:attachment":[{"href":"https:\/\/www.grottega.sbs\/en\/wp-json\/wp\/v2\/media?parent=2156"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}